Wednesday, 10 November 2010

UK CHARTS ANALYSIS

from the charts that are presented in earlier posts, we have analysed that the RNB/ electronic genre has been quite successful through recent years. Artists such as tinie tempah have taken the UK charts by storm with this new exciting genre and because he is now a mainstream artist, this genre has become more and more popular to consumers. Even from these UK charts, we can analyse that even more artists have seen that there is a big target market for this genre, and so more and more artists are swiftly moving into producing tracks in this genre. From the recent charts, we can gather that the audience is growing rapidly because the genre is exciting, new and fresh, and also more and more artists have recognized there is talent to be made in this genre and can be seen as a kind of oppurtunity to make a name and status for themselves.

luqy

Monday, 8 November 2010

Feedback 8.11.10

Faheem and Luqmaan,

Your research is showing improvement, however, you need to make a few alterations. Firstly, the name of your blog should be your names - please change this.

You need to prove who the audience is! You have used audience theory to say who they are but show me that you are correct in thinking these people would actually like this artist and also find out from them what they like from artists and their videos. You need to do some primary audience research - questionnaires. Then collate the data, present it as charts, graphs etc and analyse the results.

Analsyse the charts results - what does tis tell you? How does the information help you with your planning? Is your genre popular?

The genre posts need illustrations/egs from actual videos. You can use stills and/or embed the actual videos in the blog.

Finally, you must show evidence of planning! You should have completed the planning by now but there's no evidence of it on here. I know you have been planning but you need to keep updating this blog. You haven't worked on tis since wed, 3rd Nov - unacceptabe! You must work on this in your own time!

See me with any problems.

Mrs Abell

Wednesday, 3 November 2010

psychographic profiling

The audience that our music video and music genre would appeal to aspirers because they would want to achieve a kind of status in the niche audience, and it is a niche audience because the genre is not mainstream, but relatively new.

Maslows hierarchy

consists of 5 categories, physiological needs, safety and security, love and belonging, self esteem and self actualization. Each category is about what kinds of needs the consumer has to fulfill to feel comfortable with the product that is being put across to them and which factors out of these five they feel the most.
For our audience profile, our consumers for the music video will be offered self actualization, as the music video will show the different aspects of the music genre and characters, such as creativity, meaningfulness and self-sufficiency. Self esteem, as they would feel good from watching the music video because of the genre of music, which is electronic/RNB, and if they like it it will appeal to them and give them a sense of status within themselves personally. Love and belonging because in the video there are a few statements which are not clearly visible, but in things like the narrative of the video, it involves quite a lot of emotion and understanding, so creates senses of love and belonging. Finally, safety and security as our music video is going to contain a lot of dangerous but safe shots, which will in turn leave consumers in the audience feeling that they are safe and secure.

Faheem.

Audience demographic profiling

DEMOGRAPHIC PROFILING
Age range: 18-25
why? because this type of music will intrigue the younger generation and appeal to them more than adults.

ethnicity : all races
why? This music is consumed by all races, black, caucasian, afro - carribean, asian etc.

Gender: both male and female
why? firstly we thought our genre of music would suit men more than women but as we researched more we found out that the ratio of men and women who like this type of genre was quite balanced and so would appeal to both of them.

socio-economic status: C-E
why? the most number of consumers that enjoy electronica/RNB music would be the lower classes because it would help them whilst enjoying this music and not worrying about work.

luqy

current UK album sales figures and downloads

 Current top ten singles


As of 30 October 2010
PositionLast WeekArtistSongPeakWeeks
12Bruno Mars"Just the Way You Are"15
2NEWThe Wanted"Heart Vacancy"21
33Duck Sauce"Barbra Streisand"32
41Cee Lo Green"Forget You13
5NEWKaty Perry"Firework51
69Mike Posner"Cooler Than Me"64
74Swedish House Mafia vs Tinie Tempah"Miami 2 Ibiza"43
85Tinie Tempah featuring Eric Turner"Written in the Stars"14
9NEWJay Sean featuring Nicki Minaj"2012 (It Ain't the End)"91
10NEWN-Dubz"Best Behaviour"101


Current top ten albums

As of 16 October 2010
PositionLast WeekArtistAlbumPeakWeeks
1NEWKings Of LeonCome Around Sundown11
21Robbie WilliamsIn and Out of Consciousness: Greatest Hits 1990–201012
32Tinie TempahDisc-Overy13
4RE-ENTRYThe Beatles1967–19702139
513Katy PerryTeenage Dream18
6RE-ENTRYThe Beatles1962-19663179
741Michael BubléCrazy Love153
84The ScriptScience & Faith16
929Pixie LottTurn It Up658
107Plan BThe Defamation of Strickland Banks128


Current top ten downloads

As of 26 September 2010
PositionLast WeekArtistSongPeakWeeks
1NEWBruno Mars"Just The Way You Are"11
22Taio Cruz"Dynamite"15
33Katy Perry"Teenage Dream"24
44The Script"For The First Time"43
51Alexandra Burke featuring Laza Morgan"Start Without You13
66Eminem featuring Rihanna"Love The Way You Lie"214
7NEWEmma's Imagination"Focus"71
88Katy B"Katy on a Mission"55
910Shontelle"Impossible"92
10NEWAlex Gaudino"I'm In Love (I Wanna Do It)"101


Faheem.

Tuesday, 2 November 2010

Uk albums: most downloads

Number-one downloads
Issue dateSongArtist
3 January"Bad Romance"Lady Gaga
10 January"Replay"Iyaz
17 January"Replay"Iyaz
24 January"Fireflies"Owl City
31 January"Fireflies"Owl City
7 February"Fireflies"Owl City
14 February"Everybody Hurts"Helping Haiti
21 February"You Got the Dirtee Love"Florence and the Machine & Dizzee Rascal
28 February"In My Head"Jason Derülo
7 March"Pass Out"Tinie Tempah
14 March"Pass Out"Tinie Tempah
21 March"Pass Out"Tinie Tempah
28 March"Telephone"Lady Gaga featuring Beyoncé
4 April"This Ain't a Love Song"Scouting for Girls
11 April"This Ain't a Love Song"Scouting for Girls
18 April"OMG"Usher featuring will.i.am
25 April"Once"Diana Vickers
2 May"OMG"Usher featuring will.i.am
9 May"Good TimesRoll Deep
16 May"Good Times"Roll Deep
23 May"Nothin' on You"B.o.B. featuring Bruno Mars
30 May"Dirtee Disco"Dizzee Rascal
6 June"Gettin' Over You"David Guetta & Chris Willis featuring Fergie & LMFAO
13 June"Shout"Shout For England featuring Dizzee Rascal & James Cordon
20 June"Shout"Shout For England featuring Dizzee Rascal & James Cordon
27 June"California Gurls"Katy Perry featuring Snoop Dogg
4 July"California Gurls"Katy Perry featuring Snoop Dogg
11 July"The Club Is Alive"JLS
18 July"Airplanes"B.o.B featuring Hayley Williams
25 July"We No Speak Americano"Yolanda Be Cool & DCUP
1 August"All Time Low"The Wanted
8 August"Beautiful Monster"Ne-Yo
15 August"Club Can't Handle Me"Flo Rida featuring David Guetta
22 August"Green Light"Roll Deep
29 August"Dynamite"Taio Cruz
5 September"Please Don't Let Me Go"Olly Murs
12 September"Start Without You"Alexandra Burke featuring Laza Morgan
19 September"Start Without You"Alexandra Burke featuring Laza Morgan
26 September"Just The Way You Are"Bruno Mars
3 October"Written In The Stars"Tinie Tempah featuring Eric Turner
10 October"Fuck You!"Cee Lo Green
17 October"Just The Way You Are"Bruno Mars
24 October"Just The Way You Are"Bruno Mars

luqy

UK sales figures (part 2)

Number-one albums

Issue Date
AlbumArtistSales
3 JanuarySunny Side UpPaolo Nutini58,082
10 JanuarySunny Side UpPaolo Nutini49,698
17 JanuaryLungsFlorence + the Machine51,005
24 JanuaryLungsFlorence + the Machine42,360
31 JanuarySunny Side UpPaolo Nutini35,739
7 FebruaryThe Element of FreedomAlicia Keys35,336
14 FebruaryThe Element of FreedomAlicia Keys57,312
21 FebruaryGlee: The Music, Volume 1Glee Cast62,451
28 FebruaryThe Fame MonsterLady GaGa45,358
7 MarchLightsEllie Goulding36,854
14 MarchBrotherBoyzone101,096
21 MarchThe Fame MonsterLady GaGa45,025
28 MarchBrotherBoyzone61,886
4 AprilBrotherBoyzone45,267
11 AprilThe Fame MonsterLady GaGa25,211
18 AprilThe Defamation of Strickland BanksPlan B68,173
25 AprilIron Man 2AC/DC56,936
2 MayThe Defamation of Strickland BanksPlan B41,001
9 MaySongs from the Tainted Cherry TreeDiana Vickers35,951
16 MayNight TrainKeane28,063
23 MayExile on Main St.The Rolling Stones31,287
30 MayImmersionPendulum58,859
6 JuneTo the SeaJack Johnson27,254
13 JuneBionicChristina Aguilera24,300
20 JuneTime Flies... 1994–2009Oasis101,297
27 JuneRecoveryEminem141,023
4 JulyRecoveryEminem69,045
11 JulyAphroditeKylie Minogue79,153
18 JulyRecoveryEminem49,616
25 JulyRecoveryEminem41,593
1 AugustRecoveryEminem39,864
8 AugustThe SuburbsArcade Fire61,263
15 AugustRecoveryEminem32,097
22 AugustThe Final FrontierIron Maiden44,384
29 AugustRecoveryEminem27,081
5 SeptemberTeenage DreamKaty Perry54,176
12 SeptemberFlamingoBrandon Flowers65,518
19 SeptemberScience & FaithThe Script70,816
26 SeptemberGoing BackPhil Collins40,684
3 OctoberScience & FaithThe Script34,313
10 OctoberDisc-OveryTinie Tempah84,993
17 OctoberIn and Out of Consciousness: The Greatest Hits 1990–2010Robbie Williams121,689
24 OctoberCome Around SundownKings of Leon183,298
31 OctoberCome Around SundownKings of Leon72,611


luqy